• $2.06 Billion – Based on target market penetration in Avon + early expansion into Michigan and Pennsylvania
• Internal estimate — Assuming 1.5% of SAM penetration in 3 Tier 2 metro markets
Go-to-Market Timeline
1
Q2-Q3 2025
Land secured, finances raised
2
Q3-Q4 2025
Construction and hiring
3
Q1 2026
Community engagement, memberships open
4
Q2 2026
Avon launch
5
Q4 2026
Expansion locations selected: One in Ohio, one in Michigan, one in Pennsylvania (PA/MI)
Scaling Vision
Our blueprint for growth across key markets
Avon Blueprint
Our flagship location serves as the proven model for nationwide expansion
10 Facilities in 5 Years
Strategic expansion across Tier 2 cities and suburban metros
Brand Positioning
Focus on premium "longevity club" positioning with unique member experiences
Operations Model
Centralized operations supporting local community leaders for authentic engagement
At Bergamot, we are building a way of life that brings vitality, connection, and purpose to thousands of people. We are redefining what wellness looks like in America.